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5.1 Driving mass adoption to web3 with web 2.5

We’re offering the web 2.5 experience —a hybrid experience that combines the simplicity of web 2 with the benefits of web3 — before transitioning to web3.

Why?

Building a purely web3 platform from the start often limits adoption to a small, tech-savvy audience, preventing the network from achieving widespread impact or creating massive network effects.

Instead of waiting for mass web3 adoption, we're actively catalyzing the shift by building a Web2.5 network that offers blockchain benefits while abstracting the underlying complexity of web3.

How?

We’re designing our platform for the 540 million people who already own digital assets but primarily engage with existing Web2 social and professional networks. Here’s what we’re offering:

  • A Web2-like experience with ease and familiarity.

  • Blockchain advantages like ownership and security without the complexity.

We’ll progressively move further on-chain and expand distribution as we scale and grow, ultimately evolving into a fully decentralized web3 ecosystem.

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